FERRARI SHOWROOMS | Fortebis Group

NEW CORPORATE IDENTITY WORLDWIDE IMPLEMENTATION Milan / Italy / 2016

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2 Love 3,507 Visits Published

The C.I. Ferrari is characterized by a simple and classy design that has as main value the highlighting of the unique and distinctive
features of the brand that represents the history of Italian design in the world, a true icon.
Lines of dynamic light outline the walls and the connecting areas designed to accommodate not only cars, real queens of design, but also the customers, guiding them within a world that activates dreams.
Clean and simple lines bring to mind the elegance of Italian recognizable style. Everything is designed to create a unique space, bright and accurate in every detail.
The concept also includes innovative forms of display units where all the technical details of the cars are presented as pieces.

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    The C.I. Ferrari is characterized by a simple and classy design that has as main value the highlighting of the unique and distinctivefeatures of the brand that represents the history of Italian design in the world, a true icon.Lines of dynamic light outline the walls and the connecting areas designed to accommodate not only cars, real queens of design, but also the customers, guiding them within a world that activates dreams.Clean and simple lines bring to mind the elegance of Italian...

    Project details
    • Year 2016
    • Work started in 2008
    • Work finished in 2016
    • Client Ferrari
    • Status Current works
    • Type Office Buildings / Corporate Headquarters / Showrooms/Shops / Interior Design / Custom Furniture
    Archilovers On Instagram
    Lovers 2 users