Zelger Center Bruneck

Bruneck / Italy / 2015

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2 Love 2,544 Visits Published

The Centre Zelger Brunico moves to a new venue in the Herzog Sigmund Straße, a shopping street in the heart of the historic city. The architectural style of the new store creates a familiar environment, a typical feature of all Zelger shops in Northern Italy and South Tyrol. The furniture is made of dark woods and clear bright lines, highlighting the features of the company: innovation, transparency and closeness to the customer. The waiting room is located in the rear area to provide maximum discretion, the front lobby is welcoming and bright.


[DE]
Das Zelger Center Bruneck zieht in ein neues Geschäftslokal in die Herzog Sigmund Straße, eine belebte Einkaufsstraße im Herzen der Stadt um. Das neue Lokal glänzt in der typischen Architektur der Zelger Filialen; edles dunkles Holz und helle klare Linien, Merkmale, die auch in den übrigen Filialen in Südtirol und im Norditalienischen Raum wieder zu erkennen sind. Traditionsgemäß wird auf kundenfreundliche und wohnliche Gestaltung gesetzt und dennoch gekonnt offener Raum von Privacy Zonen getrennt. Der Warteraum wird im hinteren Bereich angeordnet um maximale Diskretion zu schaffen, der Empfangsbereich vorne wirkt einladend und hell.


[IT]
Il Centro Zelger Brunico si trasferisce in un nuovo locale nella via Duca Sigismondo, una strada commerciale nel cuore della città storica. Il nuovo negozio risplende nelle linee architettoniche ormai tipiche di tutti i negozi Zelger del Nord Italia e Alto adige: legno scuro, linee pulite e luminose che creano un’atmosfera accogliente. Il concetto spaziale prevede la divisione tra l’area accettazione, consulenza e sala d’attesa. Lo stile architettonico del marchio attraverserà come un filo rosso tutti gli spazi del negozio, evidenziando le caratteristiche dell’azienda: innovazione, trasparenza e vicinanza al cliente.

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    The Centre Zelger Brunico moves to a new venue in the Herzog Sigmund Straße, a shopping street in the heart of the historic city. The architectural style of the new store creates a familiar environment, a typical feature of all Zelger shops in Northern Italy and South Tyrol. The furniture is made of dark woods and clear bright lines, highlighting the features of the company: innovation, transparency and closeness to the customer. The waiting room is located in the rear area to provide...

    Project details
    • Year 2015
    • Work finished in 2015
    • Client Zelger
    • Status Completed works
    • Type Showrooms/Shops
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