BRANEX DESIGN

Manufacturer Bayonne / France

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BRANEX DESIGN
Sacha Cohen founded Branex Design in 2002, inspired by a cult design piece from 1968: the Tam Tam (tom-tom) stool by French designer Henry Massonnet.
Now, after more than a decade of production at Branex, this iconic little stool has evolved into a wide range of different colours and finishes, still manufactured in the original factory in the heart of France’s Plastic Valley.
Branex Design has also issued productions of Quasar Khan’s inflatable furniture and Cécile Troïtski and Achille Habay’s El-Vis stool. Plus, Branex has added new designs to its collection such as TamBack by Alexis Tricoire; Doonuts by Eric Berthes (the start of a promising partnership); the Trebo Treto; the Cover Stool, Alain Berteau’s first ever recycled furniture; and last but not least, OVO by up-and-coming designer Frédérique Verdys.
Meeting and working directly with these designers gradually enabled Cohen to define Branex Design’s collection.
In 2008, to celebrate the 40th anniversary of Massonnet’s Little Stool That Could, came a tribute to technology: the iTamtam, a specially-designed iPod and iPhone docking station.
“Inspiration from an Apple seed sparked a new version of our illustrious stool,” mused Cohen.
Now Steve Jobs’ devices could enjoy Tamtam quality sound—and for Branex Design, this sonic boom opened awakened markets in Asia, the Americas, and even the Land Down Under.
“Branex Design is first and foremost a human adventure; one that has allowed a select group of young people to experience great success over the course of the past decade,” emphasizes Cohen.
His guiding principle—invent nothing, revisit everything—defines the Branex collection: evoking a feeling of déjà vu, retrieving objects from the collective unconscious. “This is the compass we use to guide our stylistic ship on its voyage.”
The collaboration between French designers and manufacturers is unified in the common goal to produce creations that are100% Made in France.
Applying this fundamental philosophy—to draw works out of the collective unconscious, to produce affordable complementary furniture, to keep their manufacturing in France—last year saw the addition of the Marguerite table, the TamBar and the TamSpice. This year, new variations have sprung up, including barstools, pedestal tables, and lighting.
BRANEX DESIGN
BRANEX DESIGN
  • Address 5 Place de Liberté, 64100 Bayonne | France
  • Tel 00 33 5 59 08 00 40
  • Fax 00 33 5 59 08 00 41

Sacha Cohen founded Branex Design in 2002, inspired by a cult design piece from 1968: the Tam Tam (tom-tom) stool by French designer Henry Massonnet. Now, after more than a decade of production at Branex, this iconic little stool has evolved into a wide range of different colours and finishes, still manufactured in the original factory in the heart of France’s Plastic Valley. Branex Design has also issued productions of Quasar Khan’s inflatable furniture and Cécile Troïtski and Achille...

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