Roberto Pezzetta was born in Treviso in 1946. He started his Product Design activity in 1969. He became responsible of the Zanussi Industrial Design Center from 1982. Roberto Pezzetta's professional career is indissolubly tied to that of the multinational big company he has been working for and the phases of this career have been countless and Zanussi Design has been tied to Pezzetta's name for more than twenty years. Roberto Pezzetta lives and works in Pordenone and he his now Industrial Design Consultant. The enthusiasm for his job and the belief that the designer's professionalism gets energy from experiences born in different fields, have always pushed him to approach different fields in the application of the Industrial Design. As a matter of fact he cooperates with many companies and shows facing themes about Industrial Design at 360 degrees. The work experience and an innate curiosity lead him to afford themes and fields very different from his usual profession. He is so fascinated by the world of communication, that his projects don't stop at the technical formal solution, but push further to the research of the object that can express itself with temper, liking and a lot of irony.