BJP store for Jiří Procházka MMA fighter | Lucie Kučerová Rožanská
Brno / Czech Rep. / 2023
The main idea of the design was to insert the personality of MMA fighter Jiří Procházka into the interior of his shop. Creating almost a shrine to the fighter so that his fans could enter the store and feel connected to him.
In the first part where the main counter area signifies calm and peace, Jiri Procházka loves the samurai cult and goes very deep and likes to meditate when preparing for a fight.
In the second part of the space where you climb the metal stairs and go through the gate where the fighter's title belts are displayed you get to the fight area. This is meant to evoke entering the ring. The color scheme changes dramatically to black and the red lighting on the wall are replicas of MMA cages used to display items such as boxing gloves and more. At the end of the interior is a booth and on it is a large poster of the fighter.
Beautiful materials used in the interior are sandstone, Nero granite chipped slab, and copper letters cast in the floor trowel, which are the slogans that accompany Jiri on his journey - stable values.
Collaboration on the project with designer Aleš Rejman
Photographer: Radim Madarasz
Carpentry: A1
Stonemasonry : Marek Zeman
The main idea of the design was to insert the personality of MMA fighter Jiří Procházka into the interior of his shop. Creating almost a shrine to the fighter so that his fans could enter the store and feel connected to him. In the first part where the main counter area signifies calm and peace, Jiri Procházka loves the samurai cult and goes very deep and likes to meditate when preparing for a fight. In the second part of the space where you climb the metal stairs and go...
- Year 2023
- Work started in 2022
- Work finished in 2023
- Main structure Mixed structure
- Client Jiří Procházka BJP store
- Status Completed works
- Type Showrooms/Shops / Interior Design
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