NEMO KID | MAD.E studio

Concept:
The general concept for Nemo Kid’s development is “parallel universes”.
With this design option, in reality, various ideas and smaller initiatives could be implemented without disagreements or conflicts between functions.
On top of that, in the future, when this universe is open, if the investor expects to add new games or spaces, this option can deal with all changes.

Functions arrangement:
With an area of 510m2, we divide our universe into several planets of different roles and arrange them based on the children’s age and development stage.
When the elevator opens, our explorers are taken to the ticket counter and food court. This planet has a lake of wooden grains, terraced rice field and creative boards … - simple games for our little astronauts, who need the most of their parents’ supervision and support.
Located a bit further are the coin game paradise, AREA 51 and a swimming pool for more grown-up astronauts, about elementary and secondary school students.
The furthest in our galaxy is a satellite zone, with a concept of a Dinosaurs Park and physical activities (rock-climbing). This satellite is “hidden” in the outermost corner, with specific paths leading there, to hide it from smaller (underaged) astronauts. These little explorers are more likely to see and “insist” on playing these games, which may cause dangers to themselves and other “researchers” around.
We always pay special attention to family connections so that parents can join their little scientists in every activity.

Materials and Aesthetic:
The selected materials are basic and easy-to-construct materials, especially easy to replace when required.
Major customers of this area are children, therefore, colors are various and eye-catching. We use all colors in the color palette, ranging from RED-YELLOW-BLUE, all moderated however, reduced in vividness to avoid glares yet can create a happy effect for this space.
A highlight of Nemo Kid is a flexible transfer in concept, colors and every decorative detail, all harmonizing and supporting one another.
If words cannot help you imagine this magical feeling yet, we are pleased to welcome your visit to experience a breath-taking galaxy that we created.

Architects: Nguyen Ha Hoai Ly, Doan Trung Kien

Team design: Tran Manh Phat

Photographer: Minh Anh