Nanchang Vanke Science City Technology Center | YuQiang & Partners

Located in Ganjiang, the new national-level district of Nanchang City, Vanke Winno Hub is an exemplary project of city-industry integration, with a total investment of approximately 18 billion yuan. Designed with the idea of “internationalization, intelligence and innovation”, and focusing on cloud computing, AIoT, and IT, the sci-tech campus integrates industry and innovation with culture and life. With the aim to increase the competitiveness and economic potential of the area through scientific and technological innovation, it will upgrade the city’s industrial structure and function level.     

When talking about human-technology symbiosis, what do people think about? Inspired by this topic, YuQiang & Partners, from the perspective of space design, tells a story of “time travel”, “secret land exploration” and “return of technology” in the space based on the integration of digital technology and art skills. It is also the first time that YuQiang & Partners has presented its digital design work to the public. By the penetration of technology into art space, YuQiang & Partners has realized the symbiosis between humans and technology as well as its commercial value and city-industry value.  

What makes the space impressive is the integration of new media, interactive art installations and sci-tech art installations. The combination of technology, technique and aesthetics allows people to experience the future and encourages them to explore for more. Based on the idea, the space is a metaphor of the Information Era: “suppose that the sales center is an information center, and visitors are the source of information who explore the information center in digital form; it is an interesting way to realize the interaction between human and space.” 

In terms of specific design, YuQiang & Partners uses sci-tech installations, artistic symbols and scene narratives to describe a futuristic digital world, which encourages visitors to experience the real and virtual worlds, to dialogue with the future, and to establish a spiritual connection and emotional resonance with the space.