Prima Assicurazioni | Progetto Design & Build

Prima Assicurazioni new offices reflect the vision of a company projected towards the future which in December 2019 was named among the Great Place to Work companies.

The new workplaces, entirely designed and realized by Progetto Design & Build, are able to make unique and enhance the identity bond that exists between people, society and the environment. The space in fact, as it was conceived, is the bearer of the same values that the brand wants to convey.

The layout is distributed on a single floor along a ring path that runs around the perimeter of the building that overlook on Piazza Cordusio - today considered as the new economic center of the city.

The most important element is Color: it gives character to the environments and establishes with strenght the identity of the brand.

Transparency and visibility are two other important brand values that are specifically perceived in the new spaces. Large windows delimit the different areas and the meeting rooms that alternate with full-on open workstations. 

The socialization zone and the break area are also fully integrated with the rest of the offices, equipped with large tables that can also be used as work-tops and with all the comfort elements necessary for a proper break.

Informality and absence of hierarchies seem to be the keywords of an innovative workplace, capable of attracting new talent and leading towards new ways of working.