Ogilvy | Serrano Plus

The new offices, of one of the most awarded advertisement agencies in the world, resemble a gear in perfect synchrony. Circular, square and rectangle geometries give shape to the layout and the different areas are interconnected according to the necessary space that has to be between each other to make the collaborative processes more efficient, just like the neuronal relationship of this creative brain with the most spectacular clients — brands and advertisers— with worldwide presence.

Open work stations displayed in a circular shape with a kernel for meetings or immediate encounters of "creative kick about". Glass boxes meeting rooms or telephone booths and a glass amphitheater for campaign presentations, are part of the spaces that solve the interior needs for the new offices at their headquarters in Mexico City.

The proposal for the new image of Ogilvy was taking the essence of the space by leaving apparent columns and grades and using a cellular system plafond, which solves the acoustic and lighting problems, combined with the distribution of the exposed system installation.