WHAT A WONDERFUL WORLD! Samsung al Salone del Mobile di Milano 2013 | Studio LL.TT architetti associati

The project consists in a multimedial installation, characterized by an immersive and immediate scenery in which  each visitor can find a series of object with whom he can interact, transforming them.

EXHIBIT

A big room in which each visitor become part of the show: on the two walls two fresques, one dedicated to the natural world and another dedicated to the artificial world.

On the two sides, two big retro-projections of 15 meters of length and 2.6 meters of height, made higher and longer by the insertion of mirrors on the sides, at the bottom and at the top of the projection itself, introduce the visitor in a different world, the world of “possible”….

Two moving surfaces leading the visitor into another world, a central walk allows us either to get through this journey just passing by, either to stop for a few seconds to act on the reality we see.

With his own device, taken at the entrance, the visitor will be able to control and manage one object at the time of the big projection and he will be able to make it interact with others.

After having being able to change reality, in the final part of the visit three kaleidoscopes, called “erasing wall”, will show three big images he will be able to “erase” to discover a new image. As if they were different sheets one on the other, four images will permit you to change your overview on reality and of the world.

 INTERACTIVE ACTIVITY

The length of projections will help the visitor to spread all over in the space, also helped by the easy identification of interactive objects, so to avoid queues.

To help orienting visitor, it would be useful to have two hostess, one in the first area to address towards the  interactive objects still “free”, and one in the “erasing wall” area, to explain the interactivity and lead them to the exit.

Through an nfc code put on the screen, the visitor with the Samsung smartphone  is able to catch one object.

From that moment he will be able to interact with it and make it do a series of actions.