A graduate of the Polytechnic University of Milan in Architecture with a specialization in Industrial Design, Alberto Bicego is a benchmark for international interior design. An all-round designer, he now works in Vancouver and is involved in various product sectors such as furniture, furnishings and accessories for sports and leisure, up to the design and planning of motorhomes, special vehicles and yachts. Its strength lies in its unique design method, called “Strategic Design,” based on the analysis and interpretation of market trends, and the creation of a design language that can convey the values and characteristics of the product to the consumer. Thanks to this working method, all the production of arch. Bicego is aimed at improving brand recognition and strengthening the market position, increasing the product quality perceived by users and creating a clear distinction from other competitors. The result is also given by the Eleven Stories Furniture collection, produced in collaboration with Altek Italia Design.
Alberto Bicego
Vancouver / Canada
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A graduate of the Polytechnic University of Milan in Architecture with a specialization in Industrial Design, Alberto Bicego is a benchmark for international interior design. An all-round designer, he now works in Vancouver and is involved in various product sectors such as furniture, furnishings and accessories for sports and leisure, up to the design and planning of motorhomes, special vehicles and yachts.
Its strength lies in its unique design method, called “Strategic Design,” based on the analysis and interpretation of market trends, and the creation of a design language that can convey the values and characteristics of the product to the consumer. Thanks to this working method, all the production of arch. Bicego is aimed at improving brand recognition and strengthening the market position, increasing the product quality perceived by users and creating a clear distinction from other competitors. The result is also given by the Eleven Stories Furniture collection, produced in collaboration with Altek Italia Design.
Its strength lies in its unique design method, called “Strategic Design,” based on the analysis and interpretation of market trends, and the creation of a design language that can convey the values and characteristics of the product to the consumer. Thanks to this working method, all the production of arch. Bicego is aimed at improving brand recognition and strengthening the market position, increasing the product quality perceived by users and creating a clear distinction from other competitors. The result is also given by the Eleven Stories Furniture collection, produced in collaboration with Altek Italia Design.
