Dyer-Smith Frey AG

Quality, Emotion, attention to detail and a close cooperation with clientele, are of highest importance for Dyer-Smith Frey. Designer–Duo James Dyer-Smith and Gian Frey are creative masterminds in different design-areas: From Interior-Design to Corporate Branding, from Web-Design to an own furniture collection. Diversification is their strength.
The joy of creation, the enthusiasm for aesthetic shapes and outstanding quality is not limited to one discipline for the duo from Zurich. In fact, within the different parts of their work, Dyer-Smith Frey cultivates an own eclectic-solid and timeless style that is inspired by design languages and details of different eras.
As interior designers James Dyer-Smith and Gian Frey create room concepts that convinces with a significant and emotional character and with stylish and simple solutions. This design approach is reflected by the furniture collection “DSFCOLLECTION”. The unpreten- tious furniture and objects of the collection themes «The Collection 01», «Playful Creation» and «Penthouse», are exclusively produ- ced in Switzerland and stand for traditional craftsmanship and high qualitative material. The furniture is exclusively available at: www.dsfcollection.com and in selected interior stores such as red Box, Einzigart and Zingg Lamprecht. James Dyer-Smith und Gian Frey both studied at Zurich School of Arts Product and Industrial Design. Trained carpenter James Dyer-Smith worked at MACH Architecture in Zurich und for Tyler Brulé in London.
Gian Frey worked for Christophe Marchand Product Development in Zurich, at Architectural Digest Magazine (AD) in Munich and at Matteo Thun & Part- ners in Milan. DYER-SMITH FREY was founded in 2010, after having successfully cooperated for the project „Monkey Bar“ at Zurich Niederdorf.