Affine Design

The notoriety of affine design is matched only by its skill. In the space of three decades, the agency has realised 450 hotel projects throughout the world and resurrected the spirit of fifteen international palaces. With The Peninsula Paris, affine design proved, once again, its ability to awaken the treasures of an historic Parisian hotel, alongside artisans and art-houses, to imagine a contemporary scenic setting.
Each intervention of affine design is a painstaking exercise in composition to re-establish the homogeneity of a building where the traces of the restored items converse simply, with neither opposition, nor ruptures, nor inappropriate stylistic addition. Encoded in the genes of the agency, this process has already honoured the memory of several prestigious hotel complexes which are joined, today, by two other distinguished institutions currently under construction – the Hôtel de Crillon , place de la Concorde , and the Hôtel de Paris in Monaco, for which affine design is both the prime contractor and interior designer, two complementary disciplines that are inseparable in Richard’s eyes. The evolution of the French agency has followed the creation of hotel chains in the medium and high-end sectors on an international scale, supporting their strategy notably during two important stages in their development.