Electric Dreams

Electric Dreams is a Stockholm-based architecture/design studio formed by Joel Degermark and Catharina Frankander in 2006. Joel is a product designer trained at the Royal College of Art, London and Beckmans School of Design, Stockholm. Catharina is an architect trained at the Architectural Association, London, and Royal Institute of Technology, Stockholm. We specialize in brand environments and products. Our designs are much about story-telling and themes, a fascination of playful exaggeration. We like things that are too colourful, too weird, too beautiful, too dark, too many… Our design is a lot about shifting scales, bringing two familiar things together to create the unfamiliar, and playing with visual effects.