“I want to meet Bjarke and his Hip Hop Ego…”

Talk about yourself... in a different way!

by Valentina Ieva
8 Love 3012 Visits

A cover letter is an Ego Trip. Étienne Duval is a thirty year old architect who wants to work with Bjarke Ingels at BIG - Bjarke Ingels Group. He chose to do something different for the generic cover letter and attaching his cv and portfolio.


He put together a rap video as his application, rhyming about himself, his experience, skills and achievements as well as name dropping BIG’s principal himself, saying, “I want to meet Bjarke and his Hip Hop Ego…” .



Etienne said: "I began this application like an architectural project, by finding the key criteria and playing with it. A cover letter is an ego trip, so I thought about this hip hop video clips and told myself why wouldn't I do the same?"


Watch the video:





    • Valentina Ieva

      Valentina Ieva


      Bari / Italy

      Laureata in Ingegneria edile-architettura, giornalista per professione, web writer per diletto. Amante di architettura, design, fotografia e libri di carta. Dipendente dai social, Instagram e InstaStories su tutti. Affamata di vita, viaggi e storie da scoprire. Qualunque forma d'arte mi affascina da sempre e non posso pensare una vita senza: emozioni forti, immaginazione, buona musica, cucina pugliese, sole e gatti. Per dirla con le parole di Battiato, non potrei vivere senza: ‘un soffio al)