OFFICE 03
Gummo Amsterdam / Netherlands / 2009
7
i29 l interior architects creates a new area in fashionable corporate responsibility
for Gummo advertising agency.
As Gummo were only going to be renting the space on the fi rst fl oor of the old
Parool newspaper building in Amsterdam for two years, i29 convinced Gummo
to embrace the mantra of ‘reduce, reuse, recycle’ to create a stylish offi ce space
that would impact as little as possible on the environment or their wallets.
We developed a theme that refl ects Gummo’s personality and design philosophy
– simple, uncomplicated, no-nonsense, yet unquestionably stylish with a twist of
humour. Everything in the offi ce conforms to the new house style of white and
grey. All the furniture was locally sourced via Marktplaats (the Dutch eBay),
charity shops and whatever was left over at the old offi ce. Everything was then
spray painted with polyurea Hotspray (an environmentally friendly paint) to
conform with the new colour scheme. Even Jesus wasn’t immune, as you can see
in the attached pictures. The new offi ce is a perfect case study of a smart way
to fi ll a temporary space stylishly and at minimal cost. The collection of old and
repaired products in it’s new coating has given a new potential and soul to the old
furniture.
Gummo is an independent full service advertising agency based in Amsterdam.
i29 l interior architects is a creative and versatile design studio whose aim is to
create intelligent designs and striking images.
Winner of The Great Indoors Award 2009, Finalist of LAI 2009 and Finalist of the Dutch Design Awards 2009
Surface: 450 m2
Custam made furniture: MDF, Hot spray
Second hands furniture: multiple thrift shops
Contractor: Stefan Klopper
Coating: Krimpex Coating Systems
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i29 l interior architects creates a new area in fashionable corporate responsibility for Gummo advertising agency. As Gummo were only going to be renting the space on the fi rst fl oor of the old Parool newspaper building in Amsterdam for two years, i29 convinced Gummo to embrace the mantra of ‘reduce, reuse, recycle’ to create a stylish offi ce space that would impact as little as possible on the environment or their wallets. We developed a theme that refl ects Gummo’s personality and design...
- Year 2009
- Status Completed works
- Type Office Buildings / Corporate Headquarters / Offices/studios / Interior Design / Custom Furniture / Lighting Design / Advertising
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