Lorenzo Riva Showroom | alessandro villa studio
Fashion showroom concept Monza / Italy / 2004
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The showroom is conceived as a dissolving space that doesn’t interfere with the colored universe of clothes and fabrics. Surfaces suggest a delicate touch. Privacy from street windows is managed by an opacity control system (LCD) that follows the movements of customers inside the showroom. A virtual shadow produces ever changing effects and doesn’t hide the view of products.
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The showroom is conceived as a dissolving space that doesn’t interfere with the colored universe of clothes and fabrics. Surfaces suggest a delicate touch. Privacy from street windows is managed by an opacity control system (LCD) that follows the movements of customers inside the showroom. A virtual shadow produces ever changing effects and doesn’t hide the view of products.
- Year 2004
- Client Lorenzo Riva
- Status Unrealised proposals
- Type Showrooms/Shops
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