Avril Cosmétique

A commercial space that transcends the visual
The first Avril Cosmétique boutique in Spain, designed by Estudio Alegría, is a tribute to conscious design. Located in Madrid’s prestigious Salamanca district, the store is more than a functional space—it speaks to customers through light, materials, and spatial narrative.

This approach integrates contemporary design values with emotional depth, where every decision prioritizes the connection between the client and the environment

A visual and tactile narrative
From the furniture to the lighting, every element was conceived to enrich the customer’s experience through the seamless integration of materials and technology.

Design highlights:

Custom-made pieces: Furniture created specifically for the space, balancing functionality and elegance.
Evocative textures: Natural materials like clay and refined textiles, paired with metallic accents, create an atmosphere of sophistication.
Light as a narrative tool: An adaptable lighting system evolves with the space, creating dynamic atmospheres
“For us, conscious design means creating a space that speaks to the senses and leaves a lasting impression”, explains Manuel Such, Creative Director.
“It’s not just about designing an attractive place, but about creating an experience that customers feel is their own”, concludes Nacho Alegría, Technical Director.
Materials that tell stories
The materials chosen for this project not only serve practical purposes but also become integral to the narrative of the design.

Clay walls: A matte, warm finish that regulates humidity and improves air quality.
Recycled porcelain: Durable floors that combine elegance and functionality.
Refined textiles and metals: Tactile elements that add sophistication and warmth.
“Every material has its own voice. We ensured they worked together to create an experience that resonates with the customer”, says Nacho Alegría.
“Materiality should not only be visually appealing but also tactile and emotional”, adds Manuel Such.
Conscious design, a language that transcends the visual
In the Avril Cosmétique boutique, Estudio Alegría has realized a vision of conscious design that not only meets functional needs but also creates a profound connection between the client and the space. This project represents the evolution of commercial design into a more human, emotional, and complete experience.

“Conscious design is our way of shaping spaces that are not just used but felt. This project exemplifies how aesthetic sensitivity and innovation can merge to deliver something truly special”, conclude Manuel Such and Nacho Alegría.