WUSHANG DREAM MALL INTERNATIONAL CINEMA | One plus partnership

In most movie worlds, the story usually starts in a bustling city. The theme of the design is 'Busy City ', and the designers drew inspiration from the aerial view of cities, presenting the hustle and bustle of cities in an abstract way in this cinema located in Wuhan.

The road network in the city divides the land into irregular shapes, and the designer abstracts such forms into perpendicular warp and weft lines, in which the rectangles are formed in an irregular way either extending or sloping, just like the skyline of the tall buildings in the city in distance. Some of the " boxes " are designed as seating, ticket office and counter bar, following the feeling of "road network" with slow or sharp ramps forming the separation of different functional areas, giving more space back to customers, just like a free and open city, where the audience can sit around and talk freely.

The lobby floor, walls, seating and bar are all made of natural stone. To control the cost and weight, the ceiling is made of stone patterns that we photographed in Fujian Province, China and transferred and printed onto metal plates. The combination of dark brown and warm gray color is more like a cup of hot coffee in the bitter cold wind, and the unique retro elegance is the mark etched on the marble by the years.

Consistent with the lobby design idea, it is continued into the auditoriums. The main colors are orange brown and red stone patterns, processed into sound-absorbing material. In order to make the stone texture more realistic, the designers presented the stone patterns 1:1 on fabrics, and prepared in advance nearly a thousand different layout for printing products, and ensured that there is no duplication of patterns in the space. The contrast of stone color replaces the single color, so that the natural texture can be effectively extended in the space. As for the other auditoriums, the color scheme is a combination of dark blue stone and brown stone patterns. The designers hope to bring people strong emotions caused by the film, as a way to express the city’s bustle and passion

The auditoriums give a sense of neatness and clear lines, just like the layout of a perfectly planned city. However, within such a regular framework, people actually have their own unique life path, they are part of the city, and they make the city a colorful storytelling place. There are thousands of ways to live a life, and everyone is the leading role of his or her own colorful life movie.