ROCA, Showroom pavilion | Studioapart

Showroom pavilion for the presentation of the new collection Barcelona / Spain / 2009

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Project for the introduction of new products in the hotel grounds Juan Carlos I in Barcelona.


The project concept is based on making a stand with a back-light facade and creating an interior space that represents the cutting edge and innovation that the brand wants to communicate with the new products we have on the market.


For the interior project exhibition, islands with crystal cubes were envisioned with perimeter niches where new products are presented.


Collaboration with Francesc Rife.


Pictures of Eugeni Pons.


Barcelona 2009.

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    Project for the introduction of new products in the hotel grounds Juan Carlos I in Barcelona. The project concept is based on making a stand with a back-light facade and creating an interior space that represents the cutting edge and innovation that the brand wants to communicate with the new products we have on the market. For the interior project exhibition, islands with crystal cubes were envisioned with perimeter niches where new products are presented. Collaboration with Francesc...

    Project details
    • Year 2009
    • Client Roca
    • Status Completed works
    • Type Urban Furniture / Office Buildings / Business Centers / Corporate Headquarters / Offices/studios / Trade Fair Centres / Conference Centres / Pavilions / Exhibition Design / Shopping Malls / Showrooms/Shops / Bars/Cafés / Pubs/Wineries / Interior Design / Custom Furniture / Lighting Design / Exhibitions /Installations / Yacht and vehicle design / Restoration of façades / Structural Consolidation / Recovery of industrial buildings / Furniture design / Product design / self-production design / Refurbishment of apartments / Building Recovery and Renewal
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