Showroom for wood flooring

el Masnou / Spain / 2018

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The client’s brief was clear: narrow budget, equity, and differentiation from competitors.


The strategy to tackle this project was to use the pallet’s material, but with a new coating, thus reinterpreting their uses to differentiate itself from the competition.


Structures were built using the original wooden material, an outer coat and high-lit with stage lighting to create a new product and a unique exhibition area.


El Masnou 2010.

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    The client’s brief was clear: narrow budget, equity, and differentiation from competitors. The strategy to tackle this project was to use the pallet’s material, but with a new coating, thus reinterpreting their uses to differentiate itself from the competition. Structures were built using the original wooden material, an outer coat and high-lit with stage lighting to create a new product and a unique exhibition area. El Masnou 2010.

    Project details
    • Year 2018
    • Client DAIBA
    • Contractor Studioapart
    • Status Completed works
    • Type Government and institutional buildings / Embassies / Town Halls / Post Offices / Banks / Theatres / Museums / Concert Halls / Libraries / Associations/Foundations / Cinemas / Archaeological Areas / Shopping Malls / Showrooms/Shops / Sport halls / Swimming Pools / Fitness Centres / Hotel/Resorts / Wellness Facilities/Spas / Tourist Facilities / Beach Facilities / Bars/Cafés / Pubs/Wineries / Restaurants / Lighting Design / Law Courts / Leisure Centres / Art Galleries / Yacht and vehicle design / Book shops / Media Libraries / Markets / Warehouses / Furniture design / Product design / self-production design / Refuges
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