MASERATI SHOWROOMS | Fortebis Group

The C.I. project of Maserati began eight years ago with the intention of creating for the first time in its worldwide showrooms an image that identifies the Values of Class, Elegance, History and Innovation of an iconic Made in Italy global brand.
To speak of it means telling the story of a diffuse project that counts, as of today, more than 80 creations in five global markets and which is in continual implementation. The profound attention that Maserati has chosen to dedicate to the curation of its C.I., selecting Fortebìs as its trusted partner, has ensured that this project peaks and valleys together with other image studies, from bi-brand for showrooms shared with the Ferrari brand, to mono-brand Maserati full, light, basic, satellite through international Salons. Our next challenge will be that of adding to the historical values those of the future, following the company in its moment of maximum transformation.