Bromley | Studio Egret West

Bromley / United Kingdom

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Studio Egret West and Guy Holloway Architects were granted detailed planning consent for Bromley South Central to regenerate a substantial town centre site. 


The scheme which is currently on site involves 200 homes, a 130 bed hotel, a 10 screen cinema, a 400 space car park and a large retail/restaurant offering.


Studio Egret West are responsible for developing the hotel and public realm as well as guiding the masterplan.  Our concept for the hotel is to create a simple, curvaceous white mass enlivened with stainless steel ‘Broom Flower’ flourishes; the Broom Flower concept stems from the history of Bromley, the place name comes from clearings in the woodland where Broom would grow.

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    Studio Egret West and Guy Holloway Architects were granted detailed planning consent for Bromley South Central to regenerate a substantial town centre site.  The scheme which is currently on site involves 200 homes, a 130 bed hotel, a 10 screen cinema, a 400 space car park and a large retail/restaurant offering. Studio Egret West are responsible for developing the hotel and public realm as well as guiding the masterplan.  Our concept for the hotel is to create a simple,...

    Project details
    • Client McLaren
    • Status Completed works
    • Type Urban development plans / Neighbourhoods/settlements/residential parcelling / Landscape/territorial planning / Hotel/Resorts / Urban Renewal / Strategic Urban Plans / Metropolitan area planning
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