shop atelier | Federica Novelli

The idea was to create a brand through the use of natural materials, colors, light and a touch of Deco Tolmezzo / Italy / 2013

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This prestigious local artisan activity was further limited by the small space that needed to include both the retail as well as the work spaces, all within 27 sq. mt. The idea was to create a brand, use natural materials to provide warmth, and the lighting was used to showcase the baroque-style furniture which was finished in a modern color motif. The firm F.Novelli was also responsible for the image and graphics, including the furniture design to unify the locale and brand into a very unique, original and contemporary space with a touch of Decò.
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    This prestigious local artisan activity was further limited by the small space that needed to include both the retail as well as the work spaces, all within 27 sq. mt. The idea was to create a brand, use natural materials to provide warmth, and the lighting was used to showcase the baroque-style furniture which was finished in a modern color motif. The firm F.Novelli was also responsible for the image and graphics, including the furniture design to unify the locale and brand into a very...

    Project details
    • Year 2013
    • Work started in 2012
    • Work finished in 2013
    • Status Completed works
    • Type Showrooms/Shops / Lighting Design / Furniture design / Product design / Building Recovery and Renewal
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