Light is time

Milan Design Week 2014 Milan / Italy / 2014

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The design of the “installation art” was developed by Tsuyoshi Tane(DGT), a renowned Paris-based architect, together with CITIZEN’s in-house design team. Celebrating the theme of “LIGHT is TIME,” the installation is comprised of the main plates — the main movement plate that forms the foundation of all watches. The 80,000 main plates suspended in air create an inspirational space for our exhibition at Triennale di Milano. Among other highlights, a pocket watch from the 1920s and the latest model will also be on exhibit. This rare timepiece will show visitors a glimpse of the origin of CITIZEN. Combined with our latest lineup and the art installation, the entire exhibit will reinforce our world-class brand and hopefully allow visitors to better understand allure of CITIZEN Design and our watch-making craftsmanship are all about.
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    The design of the “installation art” was developed by Tsuyoshi Tane(DGT), a renowned Paris-based architect, together with CITIZEN’s in-house design team. Celebrating the theme of “LIGHT is TIME,” the installation is comprised of the main plates — the main movement plate that forms the foundation of all watches. The 80,000 main plates suspended in air create an inspirational space for our exhibition at Triennale di Milano. Among other highlights, a pocket watch from the 1920s and the latest...

    Project details
    • Year 2014
    • Work finished in 2014
    • Client Citizen
    • Status Temporary works
    • Type Exhibitions /Installations
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